Burger King sells Proud Whopper at one S.F. location along gay pride parade route.
All Proud Whopper sandwich sales, Machado says, will be donated to the Burger King McLamore Foundation for scholarships benefiting LGBT high school seniors graduating in spring 2015.
Okay, I’m usually very skeptical of of companies cashing in on pride by sticking rainbows on shit; it’s usually all that’s done and is really just an attempt to make money off LGBTQ+ people or gain social capital, say when all they do is put a float in the pride parade.
Rainbow stickers won’t get me the access to healthcare, legal protection, and media representation that I need. Scholarships will, though. Just don’t get the impression that I’m forgetting that you won’t pay your workers a living wage.